Founded in Brooklyn in 1991 by Lenny Dee, Industrial Strength Records wasn’t just the first hardcore techno label in America—it was a detonation. A seismic force that rewrote the rules of rave, ISR laid the groundwork for generations of sonic insurgents. With over 3,000 releases and early support for legends like Carl Cox, Richie Hawtin, and even Daft Punk, this label didn’t just shape the underground—it weaponized it. Industrial Strength is not a chapter in rave history. It’s the origin story.